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The history  of Ambito Cero as a Museographic Design Studio is related to his directors life, Augusto Saavedra, Industrial designer specialized in ephemeral architecture and museographic design.

Licensed in 1985, from the Architecture and Urbanism School of the Pontificia Universidad Católica de Valparaíso (Chile), he has also attended several specialization courses, among others,:
“Museography and Ephemeral Architecture Master” dictated by the Universidad Politécnica de Cataluña, Barcelona 1995. “Museum and Contemporary Art Centers” and “ The curator role” dictated in 1993 by the Universidad Internacional Menéndez Pelayo And the master course “Scientific  Museography “ from the Fundación “la Caixa” Science Museum.

Within the academic activity, he has lectured in the scientific  museography, “Towards a total Museology” organized by CosmoCaixa, Barcelona, 2006, 2007 y 2008.
He has also been invited to participate in the Museography Master, dictated by the Universidad Nacional Andrés Bello , Santiago Chile, 2005. And during 6 years he has taught Graphic Expression Systems at the Escuela Superior de Diseño ESDI of Sabadell, related to the Universidad Ramón Llull, Barcelona, (1994-1999).

The experience in the museographic design field started in 1986, at the DPC Enric Franch studio, where he collaborates in the development of several important museographic projects like both Barcelona’s Art Biennials in 1987 and 1989, each manifestation considered a 9000m2 exhibit extension. Also participated in the Science & Cosmos Museum and History Museum project, both in Tenerife, and the permanent exhibition “Energy” from the Museu de la Ciència i de la Ténica de Catalunya besides other 200 museographic projects developed within 1986 and 1995.

In 1995, together with Aldo Ariza, he founded Ariza+Saavedra: Design, company that will turn into Ámbito Cero starting 2000.

In Ámbito Cero he leads a multidisciplinary professional team, who have done a very intense design work for science museums and interpretation centers, developing museographic proposals from concepts to production.

 

Provocation, stimulation, knowledge

The way Ámbito Cero approaches the challenge of generating an exhibition is through the search of its main and last purpose; the transmission of knowledge.

From this point, the discussion is focused on the particularity of the exhibition in question
¿What is its contribution in comparison to other ways of transmitting information like books, movies, traveling, TV, schools, etc.?

The singularity of an exhibition relies in its capacity to focus in a particular space, different and distant realities. Which gets us closer to it through a spatial experience, the reality of itself and the stimulation of our senses.  In this way we make an impression that will stay in the visitors memory, not only intellectually but also in a sensorial way.
The later evocation of this sensorial experience will bring to the memory, automatically the intelectual content.

The process begins, starting from the fundamental idea of transmitting contents in a atmosphere full of sensitive experiences; sound, tactile stimulation, smells and the generation of provocative spatial atmospheres; achieving a strong connection between space and content through discovery itself.

Our way of creating such atmospheres is through a dialectic approach to the contemporary art installation language, which searches new ways of opening our sight to new concepts and the ways we perceive space.

From this point of view, the result of the relation shape/content is far more abstract, less obvious and more stimulating. Generating reflection, interpretation, new doubts and new ways to open up to new content.

     

Who have trusted in Ámbito Cero

Ámbito Cero have participated on the design of important museographic projects within the Spanish territory, for institutions such as Ayuntamiento de Zugarramurdi (Zugarramurdi Witch Museum), Ayuntamiento de Lugo (Interpretation Centre for Lugo’s Roman Wall), Diputación Provincial de Jaén (Interpretation Centre for the Navas de Tolosa Battle), COMEBE, Consorci Memorial dels Espais de la Batalla de l’Ebre (115 days, Interpretation Center for the Ebro Battle), Fundación el Olivar, Jaén (Musoliva, jaén), and Consejería de Cultura de la Junta de Andalucía. Delegación Provincial de Málaga (Interpretation Centre for Malaga´s Roman theatre).

Important entities have trusted Ámbito Cero on their exhibition design; Fundación Agbar (Barcelona´s watter), one the biggest companies in Cataluña, requested the design of its permanent exhibition for the ”Water Museum” that consisted in 1300m2 of exhibition space.
Fundación “la Caixa”, the third financial group in Spain, have comissioned Ámbito Cero for most relevant museographic projects, such as the design of their permanent exhibition  “Materia Viva” and the installations for “Plaza de las Ciencias, large scale outdoor experiences” for their CosmoCaixa Museum in Barcelona and Madrid. “ la caixa” has also requested  a great variety of temporary and traveling exhibitions like “Learn to survive: The weather”  developed in association with SEEI  (Spanish International exhibition society) for the Spanish Pavilion in Expo-Zaragoza 2008.

International experience arrived with the project developed for the Cultural Center E. León Jimenes, in the Dominican Republic, where Ámbito Cero designed “Identity Signs” and “ Tracks and Memory” that occupied a 1300m2 space.
Other international projects have been designed for the Aga Khan Trust for Culture in Geneve, showing their Islamic Art collection in different European cities like Parma, London and Toledo as well as other traveling exhibitions that have toured all Northamerica and places like Alexandria in Egypt .
The museographic project for the Indian Maritime Museum in Zanzibar, Tanzania, also asked by the AKTC has allowed us to get closer to the African reality.

 
     



Augusto Saavedra Zamora
Museographic Designer / Ámbito Cero General
Manager


Cristián Duque García
Architect / Museographic projects director


Claudio Molina Padilla
Industrial Designer / Museographic projects development


José Manuel Délano Valenzuela
Graphic designer / Graphic projects director




Samantha Mendoza Fung
Architect / Museographic projects development


Carla Vidal Avilés
Graphic Designer / Graphic projects development



Felipe Arriagada Müller
Industrial Designer / Museographic projects development

 

 

     

Ephemeral Architecture
Museographic Design
Applied graphic, corporate identity, signage.

Ámbito Cero is a Ephemeral Architecture and Museographic design Studio, specialized in exhibition projects in the Science, History, Culture and Art areas. Composed by an experienced creative team in architecture, museography and graphic design. Ámbito Cero works on the development of constructive projects for the production of museographic equipment.

Our way to deal and develop such projects is based on the analysis and interpretation of a museographic script as a way to suggest a design proposal that responds to a museography that stimulates and surprises the visitor. Aiming to achieve images that will remain in their memory as a way to build an iconographic reference foundation in them.

The primary ideas proposed are printed in a preliminary project that is validated with real contents as well as technical, economic and timing resources. This allows us to move on to a next step, a Basic project that contains all the original museographic idea essence, which gives, real viability and concrete feasibility.

The Basic project is taken down to reality trough a precise, clear and rigorous Constructive project; containing all the necessary indications to be able to build in an efficient way the museographic proposal.

Finally, Ámbito Cero guaranties the quality of the work through a close supervision of the outcome project. Making sure it is achieved the required finishing level in all details that produce a correct operation and functionality off the whole installation.


 
 
 
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